Home » Direct Marketing Articles » B2B Marketer Adds Over 100 Facebook Fans in Hours with Costume Voting
B2B Marketer Adds Over 100 Facebook Fans in Hours with Costume Voting
PostcardMania's social media campaign a success.
CLEARWATER, FL, November 23, 2010 /Direct Marketing PR News/ -- Clearwater-based marketing firm, PostcardMania, created social media buzz that yielded measurable results when they opened voting on Facebook for their annual company-wide costume contest this Halloween.
Once again, they proved to know just what works in the world of marketing. Ferris Stith, PostcardMania's Social Media Manager, excitedly reports their success: "At 12:30 pm contest day we had 928 fans. By 3:30 pm we had 1,030 fans. Since the contest on Friday, our average daily 'likes' has gone from 0-1 to 4-5 per day."
While part of the success was sure to stem from the marketing genius behind the idea, a good deal must be credited to the inventive and impressive costumes exhibited by the 160-person staff, showcasing such team efforts as Alice in Wonderland, The A Team, Jersey Shore (complete with spray tans), and the winner, Saturday Night Live — all pictures can be seen here: http://www.postcardmania.com/chris/halloween/costumes/costumes.html.
Founder and CEO Joy Gendusa says, "It really proves that our brand goes beyond business...our company culture is one of the reasons people choose us. We are hard-working, smart and know how to get the job done — but we know how to have a good time, too."
Gendusa says she plans on hosting more events like this one through their social media platforms.
The proof's in the Halloween pudding.
About PostcardMania:
PostcardMania is one of the nation's most effective marketing companies specializing in lead generation for small to large-sized business. They were featured on the Inc. 500 and 5,000 lists and offer complete marketing campaigns with graphic design, printing, mailing list acquisition, mailing services, website development and email marketing services — all while continuing to educate clients with free marketing advice.
In a year where most marketing firms are cutting back, PostcardMania continues to grow, printing 4 million and mailing 2 million postcards each week and representing more than 40,000 customers in over 350 industries. Visit www.postcardmania.com
PostcardMania, Inc.
2145 Sunnydale Blvd., Bldg. 102
Clearwater, FL 33765
Ferris Stith, Director of Public Relations
800-628-1804 x 342
Fax: 727-442-5130
Joy Gendusa founded PostcardMania in 1998, her only assets a computer and a phone. By 2005 the company did over $12 million in sales, employed over 100 people and made Inc. Magazine's prestigious Inc. 500 List. She attributes her explosive growth to her ability to choose incredible staff and her innate marketing savvy. As an Expert Author, she is always willing to share her marketing advice through articles, interviews and speaking engagements; visit www.postcardmania.com
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Press Release Contact Information:
Joy Gendusa
PostcardMania
President
2145 Sunnydale Blvd. Bldg. 102
Clearwater, FL
United States 33765
Voice: 800-628-1804 x 342
Fax: 727-442-5130
Website: Visit Our Website |
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